How the Hedera Enterprise Adoption Team (HEAT) Can Get Institutions to Use HBAR AllinCrypto October 10, 2025
The Hedera Enterprise Adoption Team (HEAT) is on a mission to get Hedera Council members more deeply involved in the development of the Hedera ecosystem.
For years, Hedera has stood out for its enterprise-grade performance, low fees, and predictable governance under the Hedera Council. Now, it’s time for members to take a larger role.
HEAT aims to transform Hedera’s existing relationships and infrastructure into active, revenue-generating initiatives that can directly benefit HBAR holders as HashSphere enters the ring.
A Strategic Push for Enterprise Integration from the Hedera Council
The HEAT initiative, led by Rob Allen of Australian Payments Plus, a Hedera Council member, was set up to help curate a closer relationship with Council members, allowing them to build products using Hedera and more.
Over the years, Hedera’s Council has grown to include major institutions such as IBM, Dell, Google, Standard Bank, and DBS. Members from around the world have helped secure the Hedera network by running nodes, but many have yet to fully deploy decentralized applications (dApps) that drive on-chain demand for HBAR.
HEAT’s goal is to convert council partnerships into ecosystem growth by providing technical support, strategic collaboration, and development frameworks for enterprise-grade applications.
Supply chain management, carbon credit market developments, or tokenized finance, HEAT aims to guide members through the process of building and scaling their ideas for solutions directly on Hedera Hashgraph.
This initiative not only reinforces Hedera’s position as a trusted enterprise network but also ensures that Council members become active builders, generating network utility.
Strengthening the HBAR Value Proposition
One of the most important outcomes of HEAT could be increased network usage, which would directly support HBAR’s long-term value.
Each transaction, NFT collection mint, or data verification event on Hedera Hashgraph can consume HBAR. As HEAT urges enterprises to build and deploy on Hedera, increased HBAR usage can lead to alternative on-chain activity coming from outside of HBAR’s growing DeFi community and instead, produce deeper liquidity streams in the ecosystem.
HEAT can also contribute to aligning enterprise goals with decentralized finance principles. As Council members create dApps or utilize Hedera in new ways, they can leverage native HBAR liquidity for settlements and collateralization.
Hedera’s challenge has never been about its technology, which the industry sees as being one of the most advanced when it comes to network design.
Many HBAR investors believe the Hedera Foundation, or Hashgraph, could be doing more to promote the network and its capabilities.
There’s a possibility that communication to enterprises or potential developers can be improved to help drive quicker adoption of the HBAR network, with some investors feeling let down as Chainlink, Stellar, and Ripple have been making increased enterprise connections throughout 2025.
Competing networks like Avalanche, Polygon, and Ethereum have gained enterprise momentum through aggressive marketing and partnerships. Swift, who is developing a DLT network with Consensys, will be using an Ethereum layer 2 network, Linea. Investors ask whether Hedera could have played a part here.
By contrast, Hedera’s hashgraph consensus offers unmatched speed, low fees, and finality in seconds, all governed by a council of global organizations ensuring network stability. Events such as Lloyds Bank, Archax, and Aberdeen Investments using Hedera to tokenize MMFs while Wyoming introduced their new stablecoin on HBAR, prove the network has always been in the eyeline of institutions.
HEAT: A Catalyst for the Next HBAR Growth Phase
HEAT gives Hedera an institutional accelerator, combining its technical foundations with active enterprise collaboration and outreach.
The Hedera Enterprise Adoption Team signals that Hedera is moving from continued network development to use case expansions.
By activating Council members as ecosystem participants and showcasing Hedera’s practical value to onlookers, HEAT could ignite the next major wave of enterprise-driven growth for Hedera over the next few months.
The post How the Hedera Enterprise Adoption Team (HEAT) Can Get Institutions to Use HBAR first appeared on AllinCrypto.
